Categories

Brand / Communication Design

The ADC Annual Awards has a century long history of championing breathtaking design work. The Brand / Communication Design discipline focuses on many traditional aspects of the graphic design world, from logos and brand identities to posters and other promotional materials.

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Categories

Brand / Communication Design

Branding

BCD-101
Branding - Annual Report

Overall design of a physical or digital annual report.

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BCD-102
Branding - Branding Systems / Identities - Digital

Communication of brand identity utilizing digital mediums. May include a series of assets for web, mobile, or any other interactive platform.

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BCD-103
Branding - Branding Systems / Identities - Integrated

Communication of brand identity utilizing multiple mediums. May include a series of digital, print, video and/or interactive assets.

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BCD-104
Branding - Branding Systems / Identities - Print

Communication of brand identity utilizing print mediums. May include a series of posters, print ads, collateral or any other physical assets.

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BCD-105
Branding - Branding Systems / Identities - Television / Film / Online

Communication of brand identity utilizing moving image. May include a series of television, film, streaming or online video assets.

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BCD-106
Branding - Logos

A single graphic image or a series of static or dynamic graphic images that identifies a company or product while also communicating the brand.

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BCD-107
Branding - Rebranding

A change to the corporate image for an established organization or company. May include a series of digital, print, video and/or interactive assets.

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Brand / Communication Design

Innovation

BCD-108
Innovation

A single asset or series of assets that push creative boundaries in brand / communication design.

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Brand / Communication Design

Posters

BCD-109
Posters - Billboard

A single billboard or a series of large-scale outdoor billboards, usually seen in cities or along major roadways.

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BCD-110
Posters - Traditional

A single printed poster or a series of printed posters.

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Brand / Communication Design

Promotional

BCD-111
Promotional - Apparel

Design of a single product or collection of wearable products intended to promote a brand.

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BCD-112
Promotional - Booklet / Brochure / Catalog / Press Promotional Kits

Overall design in a single short publication or series of informative short publications.

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BCD-113
Promotional - Fashion Collaboration

Fashion collaborations that blend the visions of two or more designers, brands or artists. May include a single piece or a collection of pieces.

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BCD-114
Promotional - Products

A single product or series of products designed to promote an organization or a brand.

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BCD-115
Promotional - Self-Promotion

A single asset or series of assets designed to promote one's own business.

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BCD-116
Promotional - Stationery / Invitations / Announcements

A single or series of print or digital cards or postage that can be sent out, specifically relating to the brand or organization.

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BCD-117
Promotional - Wildcard

A single or series of unique promotional materials that live outside of the aforementioned categories.

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