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ADC 104th Annual Awards

The ADC Annual Awards is celebrating 104 years of excellence in design and craft. This iconic award show honors the best creative talent and groundbreaking work across many different creative disciplines including advertising, digital media, graphic and publication design, packaging and product design, motion, gaming, experiential and architecture, photography, illustration and all points in between.

A special tiered pricing structure makes it easier for smaller agencies, studios and freelancers to participate. Small shops get a discount on entries (amount varies by discipline), and freelance creatives and one-person shops are eligible for an even greater reduction in their entry fee.

This year’s ADC Annual Awards call for entries campaign was created by MullenLowe Design Studio, the recently launched group within MullenLowe US.

Final Deadline: Friday, February 28, 2025 at 11:59PM PT

ADC 104th Annual Awards Ceremony

Outstanding entrants are selected by highly respected juries and honored with coveted Gold, Silver and Bronze Cubes. Winners will be celebrated at the ADC 104th Annual Awards Gala, returning to the magnificent Gotham Hall in Manhattan on Wednesday, May 14th during Creative Week. Secure your tickets here.

ADC Resources

New this Season

Publication Design has been divided into two disciplines: Book Design and Magazine/Newspaper Design.
Pharma/Health/Wellness has been added as a new discipline.
Product Design and Packaging Design now have their own dedicated juries (both disciplines were previously judged by the same jury).
The Typography discipline is now called Typography/Lettering.
Gaming discipline has now been expanded to include categories for both Craft in Game Design and Game Marketing.
A Fashion Collaboration category has been added to the Brand/Communication Design discipline.

Upcoming ADC Events

Under the Skin: The Illustrative Art of Tattooing
Free Virtual Event
Tuesday, February 18, 2025
12:00 pm - 1:00 pm

ADC 104th Partner

ADC will for the sixth year partner with the creative community Working Not Working on event and content collaborations, as well as special awards including the Freelancer of the Year, which was won in 2024 by photographer Michelle Watt. All ADC Annual Awards Gold Cube-winning entries submitted through the freelance level of the show's tiered pricing structure will be judged again by a separate jury that includes the Working Not Working community. Working Not Working freelance members are also eligible for a special discount to enter the ADC Annual Awards.