Categories

Interactive

This discipline focuses on the ever-evolving world of digital and interactive communication, from websites and mobile apps to social media and virtual reality.

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Categories

Interactive

Art Direction

INT-101
Art Direction

Design and interaction of all visual elements within a single digital asset or a digital campaign. Includes apps, websites, social media campaigns, digital ads, online / interactive videos, immersive experiences and emerging technologies.

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Interactive

Content Strategy

INT-102
Content Strategy

Planning, development, and management of written or visual content within a single digital asset or a digital campaign. Includes apps, websites, social media campaigns, digital ads, online / interactive videos, immersive experiences and emerging technologies.

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Interactive

Copywriting for Digital

INT-103
Copywriting for Digital

Written content within a single digital asset or a digital campaign. Includes apps, websites, social media campaigns, digital ads, online / interactive videos, immersive experiences and emerging technologies.

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Interactive

Data Visualization

INT-104
Data Visualization

Visual contextualization of information within a single digital asset.

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Interactive

Digital Product

INT-105
Digital Product

A single digital product. Includes applications, games, platforms, services, software, etc.

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Interactive

Extended Reality (AR/VR/MR)

INT-106
Extended Reality (AR/VR/MR)

A single content piece or series of related content pieces that use AR, VR or MR as a primary feature.

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Interactive

Interactive Video

INT-107
Interactive Video

A single or series of interactive videos that require viewers' participation.

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Interactive

Sound Design

INT-108
Sound Design

Use of audio in tandem with visuals within a single digital asset or a digital campaign. Includes apps, websites, social media campaigns, digital ads, online / interactive videos, immersive experiences and emerging technologies.

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Interactive

Use of Technology

INT-109
Use of Technology

Excellence in developing and experimenting with new or existing technologies within a single digital asset or a digital campaign. Includes apps, websites, social media campaigns, digital ads, online / interactive videos, immersive experiences and emerging technologies.

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Interactive

Innovation

INT-110
Innovation

A single digital asset or digital campaign that pushes creative boundaries.

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Interactive

Integrated Digital Campaign

INT-111
Integrated Digital Campaign

An integrated series led by interactive and digital elements.

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Interactive

Personal Project

INT-112
Personal Project

A single digital asset or a series of related digital assets created for one’s personal experimentation, not for a client or brand. Includes unpublished work. Please Note: Student entries are not eligible. Student entries may be submitted into Young Ones ADC at https://youngones.org/categories/adc.

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Interactive

Online Game

INT-113
Online Game

Interactive, desktop or mobile digital game.

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Interactive

Online Video

INT-114
Online Video

A single or series of videos viewed primarily online.

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Interactive

User Experience Design

INT-117
User Experience Design

The user experience design for websites, apps or other digital mediums.

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Interactive

User Interface Design

INT-118
User Interface Design

The user interface design for websites, apps or other digital mediums.

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Interactive

Website

INT-119
Website

A single desktop and/or mobile website.

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Interactive

Wildcard

INT-120
Wildcard

A single digital asset or a digital campaign that falls outside of the aforementioned categories.

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